Check out Banowetz + Company’s latest branding project for Tyrrell Boruff, a family-owned asset management and operating company. A custom icon was created by merging the first letters of the company name, which is a combination of the wife’s maiden name and the husband’s family name. The use of lowercase typography gives the brand a friendly and approachable feel, while corporate blue tones add a level of professionalism. Collateral pieces were letterpress printed by Lilco, and edge painting ensures a great first impression.